"Politicians are Criminals. Say CRIMINALS. Just keep saying it until it becomes automatic..." - Vivienne Westwood
Vivienne Westwood is on a quest to bring world-wide awareness to end climate change and is using not only her voice to advocate, but her household name and brand. For the Spring/Summer 2016 collection, Vivienne focused on Politicians and their roles in the process of climate change. Her main slogan is 'Politicians R Criminals,' a phrase aimed to get through to the general public and ignite a revolution. 
The SS16 campaign message is realized through skull-bearing graphic tees and cropped, laddered knits that boldly read 'POLITICIANS R CRIMINALS'. Alongside these powerful pieces, the collection features checked collared shirts and button downs tailored in classic Westwood shapes, lightweight fabrics, natural textures and prints influenced by British interiors as well as over-printed tartan and florals.


"Politicians are Criminals. Say CRIMINALS. Just keep saying it until it becomes automatic. It will build awareness of the danger we’re in. These criminals cause climate change. This means mass extinction of the life forms of our planet – including us. Soon we won’t be able to stop it. It will happen fast. Politics has been hijacked by criminals. Politicians! Let’s call them criminals."Vivienne Westwood